MHEDA EDGE Advertising

Advertising Opportunities

MHEDA Edge is home to the "Y" and "X" generations. Media pundits are quick to tell us how the newest generation of leaders are different from the Baby Boomer generation. And, like all other generations preceding them, X and Y employees are different.

They absorb information quickly. They rely heavily on the Internet. They are career motivated and eager to achieve (and to be recognized for those achievements). They are our industry's future leaders (and often, current leaders).

For decades The MHEDA Journal has been recognized as MHEDA members' source for information that will help them to grow their businesses. TMJ publishes news that helps senior management to save money or make money, and is required reading for MHEDA member principals and their top-level managers.

MHEDA Edge is MHEDA's cutting edge publication written specifically for young material handling professionals. Whether they are working in sales or service or operations, MHEDA Edge readers are eager for information that will help them move on to the next step in their career track. And MHEDA Edge supports that journey.

Each issue includes specific columns devoted to trucks, storage & handling, engineered systems, and general lines. Articles focus on how to increase sales, how to better service customers and how to help their departments improve bottom line performance. We also publish career advice, including how to choose a mentor, how to supervise older employees, or even how to convince management that PDAs are a valuable investment.

MHEDA Edge provides the Gen X and Gen Y reader with the valuable information that is their competitive edge. Just as The MHEDA Journal has served distributor principals and senior management with the information they need to better manage their businesses, MHEDA Edge is securing our industry's future.

It's monthly. It's electronic. And it's cutting edge. It's the MHEDA Edge.

Note: While the MHEDA Edge reader is typically under age 40, you can be sure there are lots of Boomers reading MHEDA Edge and relying on its articles. It's their edge too!

Available advertising space is limited!

Call 315-445-2347 or send email to advertising@mhedaedge.org.

View current rates and specifications.

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